Documentation
Connect your marketing data to Claude, ChatGPT and other LLMs.
Google Search Console Insights
Built-in page to visualize a GSC property's SEO performance. URL: /gsc/{id}/insights or "Insights" button on the property card in /gsc.
⚠
GSC has an official 2-3 day delay on data. The page systematically displays
D-3 as the end day to guarantee "final" numbers (no in-progress aggregation from Google).Filters
- Date range: Last 7 / 30 / 90 days (tabs)
- Filter by URL ("URL contains"): e.g.
/blog/to filter blog SEO only. Apply / Clear button - Refresh: bypass the 1h cache
4 KPI cards
| KPI | Formula | "Good" direction |
|---|---|---|
| Clicks | Σ clicks | Increase = green |
| Impressions | Σ impressions | Increase = green |
| Avg CTR | clicks / impressions × 100 | Increase = green |
| Avg Position | Σ (position × impressions) / Σ impressions (weighted) | Decrease = green (position 1 = top result) |
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Position is weighted by impressions — a page at position 30 with 1 impression counts much less than a page at position 5 with 1000 impressions. This is the relevant SEO average.
Charts (2 tabs)
- Clicks × Impressions: impressions bars + clicks line (separate Y axes to keep readability when impressions >> clicks)
- CTR × Position: CTR % line + position line with inverted Y axis (position 1 at top, position 30 at bottom — visually intuitive)
Top queries / top pages tables
2 side-by-side tables (50 rows each):
- Top queries: query, clicks, impressions, CTR, position
- Top pages: clickable URL, clicks, impressions, CTR, position
"AI SEO Analysis ✨" button
Top right. The system prompt is SEO-specialized — it knows the patterns "position 8-15 quick wins", "CTR optim", "cannibalization detection". See AI Analysis.